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What's New in 2010
Bulk discounts on our 2009 Ad Media Costs Guide What's New in 2010
More social media, video, mobile, gaming. Plus, a new section on Hispanic Market and Media

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How the Thumbnail Planner Can Help You

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2006 Media Costs and Data

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Advertising Agencies - Advertising and PR

  • Any one who engages clients and is involved in the media planning process
  • Advertising agency management, account management, media directors, associate media directors and supervisors, planners & buyers
  • Use the Planner in meetings to provide instant answers, quick Thumbnail Plans, get the edge on your peers, your clients, even your boss!

    Media Advertisers

  • Anyone who has advertising and marketing responsibilities for the company
  • Advertising managers, marketing managers, brand managers, assistants
  • Use to do your own homework, prepare for meetings with agency & management, use as reference during meetings, do your own media research, Thumbnail media plans or budget estimating in minutes !

    Media Ad Planners

  • Media sales managers & sales representatives, Radio or TV station managers, publishing, advertising management, rep firms…anyone who sells media to clients or who is concerned with the cost of advertising
  • Use to improve sales success by better understanding the competition, how to relate to the broader concerns of planners, and broaden the focus to include new dollars (instead just competing for the same dollars).

    Entrepreneurs & International

  • Entrepreneurs developing a business and/or marketing plan as well as International Marketers who need facts on the U.S. Market.

     

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    INTRODUCING

     

    A Pocket-Sized Media Plan Guide with Lightning Fast Facts On:
    marketing consulting . media buying . media plans . market facts . advertising rates

    Includes:
    market demographics . television advertising . radio advertising . magazine advertising . newspaper advertising . internet advertising . local market planner . marketing plans . and MORE!!


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    Advertising Rates, advertising costs, media rates, media costs, cost of advertising, advertising statistics, advertising research, media statistics, media research, advertising campaigns, media planning, media buying, media placement, national media, local media, television advertising rates, radio advertising rates, magazine advertising rates, internet advertising rates, online advertising rates, outdoor advertising rates, network TV rates, spot TV rates, network radio rates, spot radio rates, magazine advertising rates, newspaper advertising rates, outdoor advertising rates, yellow pages, hispanic market, hispanic media, social media statistics, mobile media statistics, marketing media, marketers guide to media planning, advertisers guide to media planning, YouTube advertising, twitter advertising, facebook advertising reach and frequency, CPM, CPP, Cost per point, media analysis, advertising media book, media audience
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